Los%20eventos%20en%20la%20tienda%20no%20solo%20son%20muy%20divertidos;%20esta%20es%20una%20excelente%20manera%20para%20que%20las%20tiendas%20de%20mascotas%20se%20promocionen%20mientras%20
A%20continuación%20se%20ofrecen%20algunos%20consejos%20para%20planificar%20un%20evento%20con%20éxito.
%20
%20%20Celebre%20los%20buenos%20tiempos,%20¡vamos!%20%20
Primero,%20determine%20una%20línea%20de%20tiempo%20que%20le%20dará%20suficiente%20ventana%20para%20planificar%20su%20evento%20correctamente.%20Luego,%20decida%20temas%20para%20ocasiones%20especiales%20para%20sus%20eventos%20en%20la%20tienda,%20tales%20como:
- El%20aniversario%20de%20tu%20empresa
- Día%20de%20agradecimiento%20al%20cliente
- Recaudación%20de%20fondos%20de%20caridad%20para%20mascotas%20/%20evento%20de%20adopción%20de%20mascotas
- Celebraciones%20navideñas,%20como%20Halloween
- El%20lanzamiento%20de%20un%20nuevo%20producto%20que%20ha%20comenzado%20a%20llevar,%20etc.
De%20hecho,%20podría%20considerar%20planificar%20sus%20eventos%20en%20la%20tienda%20durante%20los%20meses%20lentos%20cuando%20necesita%20generar%20más%20tráfico%20en%20la%20tienda.%20Para%20el%20verano,%20podría%20organizar%20una%20″Tarde%20de%20perros»,%20que%20podría%20incluir%20golosinas%20para%20el%20clima%20cálido,%20una%20piscina%20para%20perros%20(si%20esto%20es%20logísticamente%20factible),%20premios%20para%20los%20perros%20que%20se%20presenten%20con%20el%20mejor%20traje%20de%20baño%20para%20perros,%20etc.
Si%20ha%20decidido%20llevar%20una%20nueva%20línea%20de%20ropa%20para%20mascotas,%20puede%20organizar%20un%20
Las%20posibilidades%20de%20temas%20divertidos%20son%20infinitas.%20Solo%20usa%20tu%20imaginación.
%20
%20%20Dar%20incentivos%20al%20por%20menor%20%20
Asegúrese%20de%20incluir%20descuentos%20especiales%20y%20obsequios%20para%20atraer%20a%20sus%20clientes,%20como%20un%20porcentaje%20de%20descuento%20en%20alimentos%20/%20golosinas%20para%20mascotas,%20golosinas%20para%20mascotas%20gratis%20o%20un%20sorteo%20en%20la%20tienda%20para%20premios%20de%20juguetes%20para%20mascotas,%20solo%20para%20dar%20algunos%20ejemplos.
También%20puede%20pedir%20a%20los%20representantes%20de%20productos%20con%20los%20que%20hace%20negocios%20que%20ofrezcan%20promociones%20de%20productos%20en%20la%20tienda.%20Muchas%20empresas%20de%20alimentos%20para%20mascotas%20instalarán%20mesas%20en%20las%20tiendas%20de%20mascotas%20y%20ofrecerán%20muestras%20gratuitas%20de%20nuevos%20alimentos%20para%20mascotas%20a%20los%20clientes.%20Así%20que%20es%20beneficioso%20para%20todos.
Proporcione%20refrigerios%20ligeros%20gratuitos%20para%20las%20mascotas%20y%20los%20huéspedes%20humanos.%20Los%20pequeños%20productos%20horneados%20temáticos%20siempre%20son%20agradables.%20(Aunque,%20asegúrese%20de%20separarlos%20y%20distinguirlos%20claramente,%20¡para%20que%20los%20humanos%20no%20confundan%20las%20galletas%20del%20perro%20con%20las%20de%20las%20personas!)
%20
%20%20Cómo%20hacer%20correr%20la%20voz%20%20
Además%20de%20
No%20hace%20falta%20decir%20(pero%20lo%20diré%20de%20todos%20modos)%20que%20siempre%20debes%20promocionar%20cualquier%20evento%20en%20la%20tienda%20en%20tu%20sitio%20web.%20Si%20tiene%20presencia%20en%20
Y%20no%20se%20olvide%20de%20su%20boletín%20de%20noticias,%20si%20tiene%20uno.%20Sugeriría%20dar%20aviso%20sobre%20su%20evento%20con%20unas%20dos%20semanas%20de%20anticipación%20a%20través%20de%20ese%20medio%20y%20continuar%20incluyendo%20recordatorios%20hasta%20el%20día%20del%20evento.
También%20es%20una%20buena%20oportunidad%20para%20incluir%20cupones%20de%20descuento%20en%20el%20boletín%20para%20que%20los%20clientes%20los%20traigan%20al%20evento.%20Esto%20no%20solo%20les%20dará%20un%20incentivo%20adicional%20para%20asistir%20al%20evento,%20sino%20que%20también%20es%20una%20buena%20manera%20de%20determinar%20quién%20está%20prestando%20atención%20a%20sus%20boletines.
%20
%20%20Planifique%20un%20horario%20regular%20%20
Una%20vez%20que%20tenga%20el%20truco%20de%20organizar%20eventos,%20sería%20una%20buena%20idea%20organizarlos%20de%20manera%20constante%20y%20periódica.%20Dependiendo%20de%20su%20horario%20y%20recursos,%20puede%20organizar%20celebraciones%20particulares%20durante%20todo%20el%20año,%20todos%20los%20años,%20para%20que%20sus%20clientes%20puedan%20tener%20algo%20que%20anticipar%20y%20esperar.
Si%20todo%20va%20realmente%20bien%20y%20tiene%20las%20instalaciones%20adecuadas,%20incluso%20podría%20considerar%20lanzar%20cumpleaños%20de%20mascotas%20y%20otros%20tipos%20de%20servicios%20de%20fiestas%20de%20mascotas%20como%20una%20actividad%20secundaria,%20como%20una%20forma%20de%20
%20
%20%20Algunos%20consejos%20rápidos%20%20
- Es%20importante%20insistir%20en%20que%20todas%20las%20mascotas%20deben%20llevar%20correa.
- Proporcione%20cuencos%20de%20agua%20para%20las%20mascotas,%20especialmente%20durante%20el%20clima%20cálido.
- Tenga%20suministros%20de%20limpieza%20a%20mano%20en%20caso%20de%20accidentes%20con%20mascotas
%20
%20%20Hágalo%20divertido%20para%20todos%20%20
No%20importa%20qué%20tipo%20de%20evento%20organice,%20la%20atención%20debe%20centrarse%20en%20que%20todos,%20mascotas%20y%20personas,%20se%20lo%20pasen%20en%20grande.%20Cuanto%20más%20se%20diviertan,%20es%20más%20probable%20que%20pasen%20tiempo%20en%20su%20tienda%20y,%20posteriormente,%20gasten%20más%20dinero.%20También%20será%20mucho%20más%20probable%20que%20sus%20invitados%20regresen%20a%20su%20tienda%20con%20regularidad.
Tabla de contenidos
